Pre-Construction, Reimagined with Immersive 3D & Virtual Tours
OpenHouse by TMRW — Your next-generation, real-time 3D platform that brings unbuilt properties to life. Engage buyers with interactive 3D visuals, live data, and seamless CRM integration— turning every presentation into an immersive experience that helps you close deals faster than ever.
Make people connect, interact, and act
Today’s real estate buyers demand modern, personalized experiences. Powered by Unity and real-time Google 3D data, OpenHouse brings unbuilt condos to life—boosting confidence and accelerating sales.
- Move beyond static brochures and outdated apartment selectors
- Let buyers explore future properties through immersive, interactive tours
- Leverage data insights, retargeting, and CRM integration

Who Benefits from OpenHouse?
Sales & Marketing Teams: Take control of the user experience, track engagement, and close deals quicker with advanced targeting and follow-ups.
Potential Buyers: Get a realistic preview of their future home, neighborhood, and city—instilling confidence and boosting satisfaction.
Real Estate Developers & Builders: Increase pre-sales, reduce buyer uncertainty, and differentiate your brand with next-generation presentation tools.
Interactive Building & Unit Selector
Empower buyers to filter and find their perfect unit in real-time, reducing hesitation and accelerating purchase decisions
- Filter by price, size, bedrooms, floor, direction
- See real-time 3D updates in the building model
- Compare floorplans side-by-side
Virtual Walkthroughs & Furnished Views
Showcase each unit’s full potential long before it’s built—from standard layouts to fully furnished show suites. Our platform uniquely highlights every apartment with finalized finishes and materials, delivering a truly immersive buying experience.
- Fully immersive, room-by-room tours
- Compare empty vs. furnished interiors
- Panoramic balcony views of cityscapes
Real-Time 3D Cityscapes & Google Data
Immerse buyers in dynamic, real-time cityscapes with day/night transitions—letting them virtually stand on their future balcony any time of day or season
- Panoramic 3D cityscapes updated in real-time
- Daylight simulation for morning, noon & evening
- Unit-specific views from any balcony
CRM Integration & Sales Data Tracking

Seamless CRM Connection
Easily sync buyer data and preferences with your existing Sales CRM.

Retargeting Made Easy
Send floorplans, pricing updates, and automated follow-ups based on engagement.

Live Heatmaps
“Identify the most viewed units and buyer trends in real time.
Powered by Unity, Driven by Data, Backed by Seamless Integrations
Google 3D & Points of Interest
Access the most updated, accurate city context, including restaurants, schools, transportation lines, and more—complete with user reviews and star ratings.
CRM Connectivity
Connect OpenHouse to your existing CRM for a unified sales experience. Track leads, record favorites, and automate follow-up.
Hardware Requirements
Runs on mobile, laptops and high-performance desktops. Compatible with touchscreens, LED walls, and standard monitors—scale it up or down as you need.